FieldRise Webinars Showcase Soybean Stewardship Success

John Osthus

FieldRise hosted two Webinars in late April attended by soybean industry leaders from state and national organizations to share results of innovative Check-off funded research documenting the advanced stewardship practice status of soybean farmers.

Presentation: Soybean Sustainability Data and Outreach Ideas- April Webinar

Assessment Results: Midwest Soybean Sustainability Report

Producers throughout the Midwest stepped up to participate in an innovative assessment created by farmers who founded the National Initiative for Sustainable Agriculture (NISA) using Checkoff, farm association grant funding.  The NISA system uses a novel combination of field-relevant questions and an innovative peer-reviewed analytic method to objectively measure crop-specific and whole-farm practices including social, economic and environmental criteria.

NISA spun off FieldRise as a research-park-style private corporation on Thanksgiving Day 2014.

The FieldRise Network includes a diverse mix of founders from national and state soybean groups, direct consumed crops and livestock organizations who are using the farm practice data to document current status, support decisions about stewardship programs to accelerate outcome progress, and build stronger relationships between farmers and the families they serve.

This histogram shows farmers are highly advanced in terms of sustainability practice adoption.  It also documents where industry has the greatest opportunities for fostering continuous practice advances.

This histogram shows farmers are highly advanced in terms of sustainability practice adoption. It also documents where the soybean industry has the greatest opportunities to foster continuous practice advances through stewardship programs.

About the Author

John Osthus
John Osthus

John has nearly three decades of agrimarketing leadership experience, helping build stronger relationships between business, people and the environment. John has applied a life-long passion for farming, business strategy, science (and food), to proactively help address sustainability challenges.

Connect with Me: